Marketing Video Production http://www.appliedmarketinggroup.com Marketing Videos & Commercials | Website Videos Mon, 26 Jun 2017 14:32:00 +0000 en-US hourly 1 Is It Time To Rethink Your Approach to Video Marketing” http://www.appliedmarketinggroup.com/is-it-time-to-rethink-your-approach-to-video-marketing/ Mon, 19 Jun 2017 13:34:14 +0000 http://www.appliedmarketinggroup.com/?p=7039 Like other aspects of social media and online social interaction keeping up with video in social and marketing contexts is drinking from the information firehose. This article explores those challenges and showcases a new entry in the market.

inc.com

This CEO Says It’s Time To Rethink Your Approach to Video Marketing

Check out the full story here … inc.com

We have known for a while now that video is only increasing in popularity, but I don’t think people truly realize the true influence of video content.

Here’s some perspective: did you know that 45% of people watch more than an hour of Facebook or YouTube videos a week? In addition, over half of video content is viewed on a mobile device.

What’s interesting, though, are what those stats mean contextually. Think about the churn rate of social content. By the time you’ve come up with a good idea, created it, and then posted it to your Facebook page or YouTube channel, people are onto the next thing.

When people (brands especially) think about video, they think about it as a long-form, high value piece of content. And the truth is, video is a high value piece of content. It just shouldn’t be thought of as an asset that requires thousands of dollars worth of equipment and months of work to create. Video is no longer a “professionals-only” content piece. Apps like Instagram and Snapchat (and its long lost cousin, Vine) have made the barrier to entry for video extraordinarily low.

Which means, if you want to get into the video content game–and you should–then what’s equally as important as coming up with good video ideas is your process for getting from start to finish as quickly as possible. In the world of social media, speed is as important (if not more important) than the idea itself.

To add some perspective to the volatile landscape of social media and video content, I asked Tom More, CEO and Founder of Slidely, on what the future of video looks like. For those who don’t know, Slidely is an app that allows users to create photo collages, video slideshows, and other types of social content.

The company’s newest rollout, a web app called Promo by Slidely, gives marketers the ability to cheaply, easily and quickly create short videos specifically for social media and its heavy churn rate. Promo provides access to millions of high-definition video clips from the Getty image bank, full libraries of rights-cleared music, and a simple interface for adding text titles and a logo. And in the new version of the app, which drops later this month, you’ll even be able to push content straight from your Promo dashboard to your Wistia and HubSpot accounts.

“Video isn’t a one-play gig,” said More. “It needs commitment and consistency. You can’t put all this money and effort into one video, thinking that sole piece of content will solve everything for your company. It’s not going to work. The way the social feeds operate, these assets have very short life spans. Which means businesses need to understand why they are creating videos in the first place. In order to be successful in the video space, you need to be creating more videos, more often.”

Honestly, the same could be said for the blogging world–and really all social content, period. It’s a game of attention with a very short lifespan.

It’s just that video has been such a “luxury” type of content for so long that the vast majority of brands still consider it out of reach. They think, “Well, we don’t have the equipment or we don’t have the budget to make something professional,” so they don’t even try taking a step in that direction. Meanwhile, Instagram personalities are vlogging their daily lives on video in their Stories and not only attracting the most attention, but reducing the barrier of entry.

Video doesn’t need to be a big production anymore.

“But it’s also about business goals,” said more. “Our vision has never been about just creating one amazing video, assuming the world will stop, look at it, and clap their hands. Social doesn’t work that way. What we wanted to do was figure out how to help people, brands, whoever, create video content, quickly and easily. It’s the consistency that drives business.”

Here’s another stat that proves the value of social video from a business perspective: videos on landing pages can increase conversions by 80% or more.

But, as More was saying, the habit of consistency is what differentiates the “one-hit wonders” from the brands, businesses, and influencers that create content on a regular basis–and actually build audiences around their video content.

“The democratization of video content and distribution processes is a big deal,” said More. “If we look at the big brands over the last couple of years, consistently creating video content across all the different media channels, and we start counting the views, engagement, etc., it’s clearly creating winners. And that’s only just happened in the last three to five years. In the next three to five years, we will see all the other types of businesses accept the new reality that video is here to stay, and that the barrier to entry is extremely low. The challenge isn’t creating video content, in itself. The challenge is being able to create worthwhile video content on a regular basis.”

That’s what your video strategy should be based around.

Source: This CEO Says It’s Time To Rethink Your Approach to Video Marketing 

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What To Buy If You Plan To Shoot Professional In House Videos http://www.appliedmarketinggroup.com/what-to-buy-if-you-plan-to-shoot-professional-in-house-videos/ Fri, 16 Jun 2017 13:11:26 +0000 http://www.appliedmarketinggroup.com/?p=7036 If you or your team are considering shooting videos in-house this article that first appeared in Marketing Land offers some keen insights and suggestions about the basic equipment you’ll need to do a professional job.

marketingland.com

Want to start shooting video in-house but still want a professional look? Here’s what to buy

Whether you’re a blogger or a business, these days, digital video is all the rage. Every website seems to have a video; every business seems to have a YouTube channel.

There are a lot of great reasons why businesses and individuals are so interested in video. Digital video is an incredibly rich, expressive medium.

After all, if a picture says a thousand words, how many words do 24 to 30 pictures a second convey?

However, there’s a dark side to video. All of those figurative words are great, but if your video is poor quality, the main message your viewers will come away with is, “This video is terrible. Therefore, the business or person who made this video must be terrible.”

That’s not a message you want to send.

The easiest solution, of course, is to simply hire a studio to shoot your videos for you. But if you plan on making a lot of videos, that can get expensive — fast.

In this situation, the cheapest way to do things is to shoot your videos in-house. However, if you’re going to shoot your videos in-house and you don’t want your videos to look like they were, you know, shot in-house, you’re going to need to invest in some video equipment.

To help you identify the right sort of video equipment for your needs, let’s take a look at some of the more affordable options. Just as a disclaimer, I’m not affiliated with any of the companies that sell the products we’ll be discussing; I simply think that they are great examples of the kind of products you should consider.

Obviously, the cheapest possible way to shoot a video ad is to grab whatever camera you have on hand, set it on a table and do your thing.

However, that sort of approach usually produces videos that look about like this:

To produce a halfway decent video, you need halfway decent video equipment.

The good news is, you don’t have to spend a fortune on equipment to get your digital video efforts off the ground. Cheaper equipment means more work on the editing end of things, but if you’re willing to put in the time and effort, you can still produce a pretty nice video.

On the lower end of the cost spectrum, here are some solid choices to consider:

It might seem a bit odd to recommend a camera phone for shooting quality digital video, but — unlike many camera phones — the iPhone 7 Plus comes with a large and a small camera aperture. This is important because multiple aperture sizes give you a lot of options for more professional shots (wide shots, close-ups and more).

If you’re willing to spend a bit more, and you want to take things up a notch, it may be worth it to invest in a Panasonic GH4.

Buying the camera and lenses will set you back at least $1,500, but this package deal should set you up with everything you need for most standard shooting situations.

The great thing about this camera is the fact that you can use it to shoot in 4K. You might not need 4K footage for your typical digital video, but filming in 4K gives you the ability to zoom in on your shots as needed during editing without sacrificing video quality.

Of course, if you want to simply shoot at lower resolutions, the camera can do that, too, but it’s incredibly handy to have the ability to shoot at a range of resolutions.

When it comes to digital video, sound quality is just as important as video quality. If your budget is tight, the Tascam DR-40 is a great low-cost option.

The Tascam DR-40 is a directional microphone, and it does a great job of filtering out background noise. All you have to do is point the microphone in the right direction and you’ll get reasonable quality audio. The Tascam also works well on a boom pole, giving you a lot more flexibility on the types of shots and videos you can put together.

Of course, if you don’t have $180 for the Tascam, and you only plan on creating “talking head”-type videos, Rode sells a lavalier microphone that will get the job done for around $70 (plus an app). It all depends on the sorts of videos you intend to shoot.

The final key to creating a decent video is lighting. To see why, check out this video:

The good news is, Fancierstudio sells a nice lighting kit that only costs about $120 and should allow you to create some decent three-point lighting.

For more involved filming projects, you’ll need additional light sources, but for most basic videos, three lights should be enough.

As a quick side note, these lights are not battery-powered, so you’ll need to keep that in mind as you set up your shots. Even if you plan to shoot most of your videos in a location with abundant electrical outlets, it’s still probably a good idea to invest in some extension cords.

Unfortunately, it’s not quite enough to buy a camera, audio and lighting. There are a few other odds and ends you’ll probably want to pick up as well.

One great indicator of video quality is the stability of your footage. Nothing says, “I took this video with my phone” like a wobbly shot. Fortunately, this is an easy problem to solve: Just buy a tripod.

Almost any tripod will do the trick — just make sure that your camera will attach to it properly. (If you’re going the iPhone route, find a tripod with a phone adapter.) This will do the trick for most shots, but if you want to move the camera around during a shot, consider investing in a 3-axis gimbal to keep your picture stable.

It’s also important to remember that high-quality video files are big — really big. For example, last year we shot a one-minute commercial that had 130GB of footage.

Your videos might not have that much footage, but I would still recommend investing in an external hard drive if you plan on shooting more than one or two videos.

Finally, it’s always a good idea to have a few extra memory cards and batteries on hand. There’s nothing worse than getting partway into a shoot and having your camera die on you.

Between the camera, microphone, lighting and extras, if you want to produce decent videos, you should probably expect to spend at least $1,500 to $3,000 on video equipment.

For most digital video projects, the products we’ve discussed here (or their market equivalents) should deliver great quality without breaking your bank.

Source: Markeing Land

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Video Marketing And The Customer Experience http://www.appliedmarketinggroup.com/video-marketing-and-the-customer-experience/ Thu, 15 Jun 2017 13:54:33 +0000 http://www.appliedmarketinggroup.com/?p=7033 Video marketing certainly isn’t one of those now infamous “build it and they will come” scenarios.  The assumption there being that people will flock in droves to whatever you have built and then willingly participate with it.

Bruce McKenzie offers some insights on the customer experience in this article about the customer journey and how video interacts with the journey.

sitepronews.comWhat Does Video Marketing Have to Do With the Customer Experience?

By Bruce McKenzie in Marketing Sales Copy Video Marketing

I’ve never liked the term video marketing. It’s not so much the ambiguity — we can all agree that “video marketing” and “marketing [of] video” are not the same thing. What bothers me is that “video marketing” implies that a video marketing strategy exists in isolation from the rest of your online marketing strategy.

IBM recently published a white paper, “You Don’t Need a Marketing Video. You Need a Video Marketing Strategy.” The gist of it is that marketers should produce a mix of long, short, and live-streaming videos. Then they should deploy them with marketing automation software on a powerful distribution platform (IBM Cloud Video is favorably mentioned). The goal is to “reach your target audience.”

LeadGen expert Brian Carroll of B2B Lead Blog is a proponent of empathy in B2B marketing. He advises us all to take a step back and consider marketing as something we’re doing for customers, not to them. He points to a Forrester Consulting finding, “65 percent of marketers struggle to employ emotional marketing as they turn to automation to improve customer engagement.”

As you plan out a video, it’s certainly worth asking questions like:

• Are my videos personalized for the customer, or do they feel like mass market advertising?

• Do I have a lot of data on what interests customers? Viewing data? Any data?

• How does this video help build a relationship?

Along the same lines, videos can enhance other content by helping to summarize and promote it. Has one of your subject matter experts labored over a particularly informative blog post? A short video summarizing key points can help make it clearer and encourage more readers. That way you get more value from the intellectual resources that went into the blog post by reusing them to create new content that increases customer engagement.

By focusing video on the customer experience, you end up with a better content marketing strategy, not a better video marketing strategy. Vidyard recently published an infographic that cleverly maps 12 types of video productions (explainers, product info, chalk talks, personalized, etc.) to the customer lifecycle and suggests appropriate levels of production values for each genre. It’s worth a look. But this “generic” approach to video is mostly geared to marketing content that is promotional.

There are lots of other ways to make video that is simply engaging and informative. CSO Insights research director Tamara Schenk, an authority on sales enablement, has noted that salespeople often complain that the content they’re given to work with is too product-oriented. She says “it doesn’t help them engage on the level of business challenges, and doesn’t help them engage in different industries.”

The CSO Insights 2016 Sales Enablement Optimization Study backs this up with the finding that the quality and quantity of content has a remarkable impact on quota and revenue plan attainment, adding that it’s a dangerous illusion to reduce the required sales content to only “marketing content.”

• e-mail templates

• White papers

• Product collateral

• Needs analysis template

• Customer case studies

• Sales presentations

• Tech presentations

Interestingly, all these items are used throughout the customer journey. Email templates and white papers (65.3%) are the most used items during the prospecting phase. The others tend to be used more in later phases.

How to use video for sales enablement

While video is not broken out as a separate category, this list makes an excellent starting point for thinking about new ways to use video. For starters, the quality of any of these content types could be significantly improved with the addition of a video component. Just about any text-based, online, or in-person communication could be enlivened by a simple process animation or a subject matter expert explaining a diagram.

On the question of engaging with different industries, it’s not difficult to create multiple versions of a video. You just need to plan for it.

Specific business challenges, can be addressed if your approach to video (and other content) is based on a more conversational model. Explanations don’t need to come in the form of product overview explainer videos. Video is great for putting across almost concept very quickly. Videos can answer frequently asked questions. Excerpts from demos and webinars can narrow the focus and contribute to different conversations.

Technology leaders, including Google and Microsoft, think that “conversational commerce” with chatbots will play a big role enabling sales very soon. I call short videos that enable a customer to understand something he didn’t understand a minute ago “chatbot-ready” — because they’re designed to be part of the conversation.

Since 2004, Bruce McKenzie, founding partner of Business Information Graphics, has been developing videos to increase sales engagement for companies such as IBM, Cisco, Brocade, Quantum, Compuware and many startups.

Personally speaking, I’m experimenting with video as a way to make my content more relatable and establish a stronger connection with my audience.

Video marketing is best way of business branding.

avatar

Since 2004, Bruce McKenzie, founding partner of Business Information Graphics, has been developing videos to increase sales engagement for companies such as IBM, Cisco, Brocade, Quantum, Compuware and many startup

Source SitePro News

 

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Six Ways to Promote Your Business With Video Marketing http://www.appliedmarketinggroup.com/six-ways-to-promote-your-business-with-video-marketing/ Wed, 14 Jun 2017 19:52:38 +0000 http://www.appliedmarketinggroup.com/?p=7025 Business Owners often ask how they could or should be using videos to better market their company, products or services.  Here’s a great article by WebProNews with six suggestions.

http://www.webpronews.com/ways-effectively-promote-business-video-marketing-2017-06/

Ways to Effectively Promote Your Business With Video Marketing

From search engine optimization, the next evolution of online marketing is video. While mobile phones and social media are invaluable, they have created a generation with a relatively short attention span. A one-minute clip can explain a topic more than a three-page thesis can.

This is probably why 70% of businesses that use video marketing for their ad campaigns have reported an increase in the amount of traffic to their sites. In fact, people tend to be more patient watching a video than sitting down to read text. According to statistics, the average length of an internet video is 2.7 minutes. Imagine what you can do with uninterrupted audience attention in that amount of time?

Facebook knows full well the value of video marketing. A staggering eight billion videos are being watched on the social media platform every day. And 45% of people worldwide spend more than an hour every week on Facebook or YouTube watching videos.

A video is much more likely to go viral in a short amount of time compared to written content or photos. In terms of organic reach, a clip is 135% better than photos.

Company Information – This could also be your About Us video. In this clip, you should be able to sum up what your company is all about. Apart from being short—a maximum of five minutes would be ideal—your video should exude fun to retain the interest of your audience.

Employee Profiles – BuzzFeed is a great example of a company that includes its employees in their videos. As a result, they have developed their own respective fanbases. Customers also feel that they are part of the company after getting to know each staff member.

Raising Awareness – Another good use of video marketing is to educate your customers regarding the industry that you are a part of. It doesn’t matter if you belong in petrochemicals, education, or engineering. One example of useful content is to correct common misconceptions about the industry, or to educate them regarding your product.

Recruitment – If you are recruiting, video marketing would be a good platform to tell potential applicants what you are looking for. In this short clip, you should be able to share your company culture and vision. Another idea is to take a video of new recruits expressing their expectations for the company and why they applied for a job in the first place.

Virtual Tour – A virtual tour will give your customers the opportunity to view your business establishment or facilities. A short introduction of the employees and description about who does what will also be helpful.

Message From the CEO or Top Execs – It doesn’t have to be profound. Even a simple greeting during the holidays would be a great idea for a video marketing campaign. More than anything, this will present a “human face” to your company. People are always in awe of the CEO, but by letting people see that he or she is human like everybody else, it will make your business more relatable.

Video marketing is your best tool for rising above all of the social media noise. Of course, this means you may have to outsource this job to professionals. You can expect to pay somewhere between $1,000 to $5,000 per video minute for a low-cost option.

For small businesses, video productions will more likely be DIY clips, which can save an enormous amount of money. The good news is the huge number of downloadable apps online that you can have for free. With these programs, you can edit your clips for a more professional-looking video marketing campaign.

Source webpronews.com

As you are exploring ways to use marketing videos in your business feel free to contact us for more information via our Contact Us page

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Customizable Chiropractor Video Showcase Volume 4 Is Now Available http://www.appliedmarketinggroup.com/customizable-chiropractor-video-showcase-volume-4-is-now-available/ Fri, 10 Mar 2017 00:16:43 +0000 http://www.appliedmarketinggroup.com/?p=6883
Chiropractor promotional videos can be personalized by adding your logo and contact information to the videos. You can also watch individual videos at http://www.appliedmarketinggroup.com/chiropractors-videos/

This is Volume 4 in a series of videos showcasing 3 promotional chiropractor videos that can be personalized by adding your logo or contact information to them.

Each of the volumes showcases 3 individtual videos that you can use to promote your chiropractic practice.  These videos are used on websites, online video sharing sites like YouTube (on a YouTube channel) and Vimeo and on social media sites, with Facebook leading the pack because of  the emphasis now being placed on video by Facebook.

You can see all of the volumes here –  http://www.appliedmarketinggroup.com/chiropractor-video-production-services and you can watch the individual chiropractor marketing videos here – http://www.appliedmarketinggroup.com/chiropractors-videos.

If you are not using videos to promote your chiropractic practice the odds are … you are leaving money on the table.

As marketers battle to find more innovative ways to grab people’s attention, video has earned its stripes as a strategic marketing tool. The adoption of large-screen smartphones and other Internet-connected devices is pushing digital video consumption rates through the roof. Video is no longer an “up-and-coming” marketing tactic … it has arrived and it is gaining traction in a big way.It’s a powerful way to tell your brand story, explain your value proposition, grab attention, announce an event
or sell a product or service.

In short, it is an effective way to reach out and touch customers and prospective customers alike. Consumers of products across the board, including corporate buyers just as much as everyday household buyers now use video to inform their buying decisions.

What  can video do for your business?

These days video has not only become accepted on websites, social media and video sharing sites, it’s now expected. Especially by younger consumers who research products and services online and on their mobile devices before making a purchase.  Here are some things to take into account as you consider whether or not to use videos to promote your business, products or services.

  • Videos can motivate people to try a new store, product, service or to make purchases, all at the convenience of the prospect.
  • A video can provide much more information than a static ad can and can shorten the sales process.
  • Video content can be repurposed and used in other media and formats.
  • Videos stay alive. They remain available online as evergreen assets long after they were created.
  • Videos are are an efficient, cost-effective way to market.
  • Video is shared easily and often on social media platforms, often expanding the reach of a well crafted video message with no added effort or cost. In 2012 video became the most shared content on Facebook, trumping pictures and article links. One study found videos drove sharing 375-per-cent more frequently than text-based status updates on business pages.
  • Video is measurable. Analytics are readily accessible and can be used to define sources of  increased sales.
  • Marketing videos can evoke emotion much like television ads, shows and movies.
  • Video is mobile and instantly accessible so it can be viewed wherever prospects are when they search for a product or service.
  • Video is a marketing equalizer. It can level the playing field for small companies because it does not require a tremendous financial investment.
  • Video enables companies to educate, engage and begin building relationships with their prospects before they enter a brick and mortar business.
  • Video can help build and maintain relationships with existing customers and encourage brand engagement.
  • When done correctly, video can help prospects more quickly get to know and trust a vendor.

Some Interesting Statistics About Video Consumption

  • One minute of video is worth 1.8 million words. (Dr. James McQuivey of  Forrester Research)
  • Average user is exposed to an average of 32.2 videos per month. (comScore)
  • 100 million internet users what video online each day.  (comScore)
  • 90% of online shoppers say they find a video helpful in making buying  decisions.  (comScore)
  • 75% of executives are watching work related videos at least once a week. (Forbes)
  • 80% of internet users recall watching a video ad on a website they visited in the past 30 days, and 46% of these took action after viewing! (Online  Publishers Association)
  • 64% of website visitors are more likely to buy a product on an online retail  site after watching a video. (comScore)
  • Including video in an email increases click through rate by 200-300%!  (Forrester)
  • Mobile video consumption increases 100% every year (YouTube)

Food For Thought. A Few Ways Businesses Are Using Video Today

  • Article Content Repurposed as Videos
  • Business Profile Videos
  • Business Promotion Videos
  • Business Presentation Videos
  • Business Orientation Videos
  • Educational Videos
  • Email Videos
  • eTraining Videos
  • Event Videos
  • Holiday Celebration Videos
  • Infographic Style Explainer Videos
  • Lead Generation Videos
  • Press Release Videos
  • Product Explainer Videos
  • Product Launch Videos
  • Product Promotion Videos
  • Product Use/How to Videos
  • Photo Slideshow Videos
  • Point of Sale Videos
  • Product Videos – Videos as Digital Products
  • Screen Capture Videos
  • Social Media Clips
  • Television Commercial Video
  • Thank You Card Videos
  • Video Sales Letters
  • Waiting Room Videos
  • Webinar Recording Videos

Contact us to explore the possibilities. 208-362-6611

[contact-form-7]

Copyright Applied Marketing Group, Boise, ID Video Production and Promotion

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Customizable Chiropractor Video Showcase Volume 3 Is Now Available http://www.appliedmarketinggroup.com/customizable-chiropractor-video-showcase-volume-3-is-now-available/ Thu, 09 Mar 2017 23:17:40 +0000 http://www.appliedmarketinggroup.com/?p=6880
Chiropractor promotional videos can be personalized by adding your logo and contact information to the videos. You can also watch individual videos at http://www.appliedmarketinggroup.com/chiropractors-videos/

This is Volume 3 in a series of videos showcasing 3 promotional chiropractor videos that can be personalized by adding your logo or contact information to them.

Each of the volumes showcases 3 individtual videos that you can use to promote your chiropractic practice.  These videos are used on websites, online video sharing sites like YouTube (on a YouTube channel) and Vimeo and on social media sites, with Facebook leading the pack because of  the emphasis now being placed on video by Facebook.

You can see all of the volumes here –  http://www.appliedmarketinggroup.com/chiropractor-video-production-services and you can watch the individual chiropractor marketing videos here – http://www.appliedmarketinggroup.com/chiropractors-videos.

If you are not using videos to promote your chiropractic practice the odds are … you are leaving money on the table.

As marketers battle to find more innovative ways to grab people’s attention, video has earned its stripes as a strategic marketing tool. The adoption of large-screen smartphones and other Internet-connected devices is pushing digital video consumption rates through the roof. Video is no longer an “up-and-coming” marketing tactic … it has arrived and it is gaining traction in a big way.It’s a powerful way to tell your brand story, explain your value proposition, grab attention, announce an event or sell a product or service.

In short, it is an effective way to reach out and touch customers and prospective customers alike. Consumers of products across the board, including corporate buyers just as much as everyday household buyers now use video to inform their buying decisions.

What  can video do for your business?

These days video has not only become accepted on websites, social media and video sharing sites, it’s now expected. Especially by younger consumers who research products and services online and on their mobile devices before making a purchase.  Here are some things to take into account as you consider whether or not to use videos to promote your business, products or services.

  • Videos can motivate people to try a new store, product, service or to make purchases, all at the convenience of the prospect.
  • A video can provide much more information than a static ad can and can shorten the sales process.
  • Video content can be repurposed and used in other media and formats.
  • Videos stay alive. They remain available online as evergreen assets long after they were created.
  • Videos are are an efficient, cost-effective way to market.
  • Video is shared easily and often on social media platforms, often expanding the reach of a well crafted video message with no added effort or cost. In 2012 video became the most shared content on Facebook, trumping pictures and article links. One study found videos drove sharing 375-per-cent more frequently than text-based status updates on business pages.
  • Video is measurable. Analytics are readily accessible and can be used to define sources of  increased sales.
  • Marketing videos can evoke emotion much like television ads, shows and movies.
  • Video is mobile and instantly accessible so it can be viewed wherever prospects are when they search for a product or service.
  • Video is a marketing equalizer. It can level the playing field for small companies because it does not require a tremendous financial investment.
  • Video enables companies to educate, engage and begin building relationships with their prospects before they enter a brick and mortar business.
  • Video can help build and maintain relationships with existing customers and encourage brand engagement.
  • When done correctly, video can help prospects more quickly get to know and trust a vendor.

Some Interesting Statistics About Video Consumption

  • One minute of video is worth 1.8 million words. (Dr. James McQuivey of  Forrester Research)
  • Average user is exposed to an average of 32.2 videos per month. (comScore)
  • 100 million internet users what video online each day.  (comScore)
  • 90% of online shoppers say they find a video helpful in making buying  decisions.  (comScore)
  • 75% of executives are watching work related videos at least once a week. (Forbes)
  • 80% of internet users recall watching a video ad on a website they visited in the past 30 days, and 46% of these took action after viewing! (Online  Publishers Association)
  • 64% of website visitors are more likely to buy a product on an online retail  site after watching a video. (comScore)
  • Including video in an email increases click through rate by 200-300%!  (Forrester)
  • Mobile video consumption increases 100% every year (YouTube)

Food For Thought. A Few Ways Businesses Are Using Video Today

  • Article Content Repurposed as Videos
  • Business Profile Videos
  • Business Promotion Videos
  • Business Presentation Videos
  • Business Orientation Videos
  • Educational Videos
  • Email Videos
  • eTraining Videos
  • Event Videos
  • Holiday Celebration Videos
  • Infographic Style Explainer Videos
  • Lead Generation Videos
  • Press Release Videos
  • Product Explainer Videos
  • Product Launch Videos
  • Product Promotion Videos
  • Product Use/How to Videos
  • Photo Slideshow Videos
  • Point of Sale Videos
  • Product Videos – Videos as Digital Products
  • Screen Capture Videos
  • Social Media Clips
  • Television Commercial Video
  • Thank You Card Videos
  • Video Sales Letters
  • Waiting Room Videos
  • Webinar Recording Videos

Contact us to explore the possibilities. 208-362-6611

[contact-form-7]

Copyright Applied Marketing Group, Boise, ID Video Production and Promotion

]]>
Customizable Chiropractor Video Showcase Volume 2 Is Now Available http://www.appliedmarketinggroup.com/customizable-chiropractor-video-showcase-volume-2-is-now-available/ Thu, 09 Mar 2017 22:07:53 +0000 http://www.appliedmarketinggroup.com/?p=6878
Chiropractor promotional videos can be personalized by adding your logo and contact information to the videos. You can also watch individual videos at http://www.appliedmarketinggroup.com/chiropractors-videos/

This is Volume 2 in a series of videos showcasing 3 promotional chiropractor videos that can be personalized by adding your logo or contact information to them.

Each of the volumes showcases 3 individtual videos that you can use to promote your chiropractic practice.  These videos are used on websites, online video sharing sites like YouTube (on a YouTube channel) and Vimeo and on social media sites, with Facebook leading the pack because of  the emphasis now being placed on video by Facebook.

You can see all of the volumes here –  http://www.appliedmarketinggroup.com/chiropractor-video-production-services and you can watch the individual chiropractor marketing videos here – http://www.appliedmarketinggroup.com/chiropractors-videos.

If you are not using videos to promote your chiropractic practice the odds are … you are leaving money on the table.

As marketers battle to find more innovative ways to grab people’s attention, video has earned its stripes as a strategic marketing tool. The adoption of large-screen smartphones and other Internet-connected devices is pushing digital video consumption rates through the roof. Video is no longer an “up-and-coming” marketing tactic … it has arrived and it is gaining traction in a big way.It’s a powerful way to tell your brand story, explain your value proposition, grab attention, announce an event
or sell a product or service.

In short, it is an effective way to reach out and touch customers and prospective customers alike. Consumers of products across the board, including corporate buyers just as much as everyday household buyers now use video to inform their buying decisions.

What  can video do for your business?

These days video has not only become accepted on websites, social media and video sharing sites, it’s now expected. Especially by younger consumers who research products and services online and on their mobile devices before making a purchase.  Here are some things to take into account as you consider whether or not to use videos to promote your business, products or services.

  • Videos can motivate people to try a new store, product, service or to make purchases, all at the convenience of the prospect.
  • A video can provide much more information than a static ad can and can shorten the sales process.
  • Video content can be repurposed and used in other media and formats.
  • Videos stay alive. They remain available online as evergreen assets long after they were created.
  • Videos are are an efficient, cost-effective way to market.
  • Video is shared easily and often on social media platforms, often expanding the reach of a well crafted video message with no added effort or cost. In 2012 video became the most shared content on Facebook, trumping pictures and article links. One study found videos drove sharing 375-per-cent more frequently than text-based status updates on business pages.
  • Video is measurable. Analytics are readily accessible and can be used to define sources of  increased sales.
  • Marketing videos can evoke emotion much like television ads, shows and movies.
  • Video is mobile and instantly accessible so it can be viewed wherever prospects are when they search for a product or service.
  • Video is a marketing equalizer. It can level the playing field for small companies because it does not require a tremendous financial investment.
  • Video enables companies to educate, engage and begin building relationships with their prospects before they enter a brick and mortar business.
  • Video can help build and maintain relationships with existing customers and encourage brand engagement.
  • When done correctly, video can help prospects more quickly get to know and trust a vendor.

Some Interesting Statistics About Video Consumption

  • One minute of video is worth 1.8 million words. (Dr. James McQuivey of  Forrester Research)
  • Average user is exposed to an average of 32.2 videos per month. (comScore)
  • 100 million internet users what video online each day.  (comScore)
  • 90% of online shoppers say they find a video helpful in making buying  decisions.  (comScore)
  • 75% of executives are watching work related videos at least once a week. (Forbes)
  • 80% of internet users recall watching a video ad on a website they visited in the past 30 days, and 46% of these took action after viewing! (Online  Publishers Association)
  • 64% of website visitors are more likely to buy a product on an online retail  site after watching a video. (comScore)
  • Including video in an email increases click through rate by 200-300%!  (Forrester)
  • Mobile video consumption increases 100% every year (YouTube)

Food For Thought. A Few Ways Businesses Are Using Video Today

  • Article Content Repurposed as Videos
  • Business Profile Videos
  • Business Promotion Videos
  • Business Presentation Videos
  • Business Orientation Videos
  • Educational Videos
  • Email Videos
  • eTraining Videos
  • Event Videos
  • Holiday Celebration Videos
  • Infographic Style Explainer Videos
  • Lead Generation Videos
  • Press Release Videos
  • Product Explainer Videos
  • Product Launch Videos
  • Product Promotion Videos
  • Product Use/How to Videos
  • Photo Slideshow Videos
  • Point of Sale Videos
  • Product Videos – Videos as Digital Products
  • Screen Capture Videos
  • Social Media Clips
  • Television Commercial Video
  • Thank You Card Videos
  • Video Sales Letters
  • Waiting Room Videos
  • Webinar Recording Videos

Contact us to explore the possibilities. 208-362-6611

[contact-form-7]

Copyright Applied Marketing Group, Boise, ID Video Production and Promotion

]]>
Customizable Chiropractor Video Showcase Volume 1 Is Now Available. http://www.appliedmarketinggroup.com/customizable-chiropractor-video-showcase-volume-1-is-now-available/ Thu, 09 Mar 2017 21:35:48 +0000 http://www.appliedmarketinggroup.com/?p=6871

This is Volume 1 in a series of videos showcasing 3 promotional chiropractor videos that can be personalized by adding your logo or contact information to them.

Each of the volumes showcases 3 individual videos that you can use to promote your chiropractic practice.  These videos are used on websites, online video sharing sites like YouTube (on a YouTube channel) and Vimeo and on social media sites, with Facebook leading the pack because of  the emphasis now being placed on video by Facebook.

You can see all of the volumes here –  http://www.appliedmarketinggroup.com/chiropractor-video-production-services and you can watch the individual chiropractor marketing videos here – http://www.appliedmarketinggroup.com/chiropractors-videos.

If you are not using videos to promote your chiropractic practice the odds are … you are leaving money on the table.

As marketers battle to find more innovative ways to grab people’s attention, video has earned its stripes as a strategic marketing tool. The adoption of large-screen smartphones and other Internet-connected devices is pushing digital video consumption rates through the roof. Video is no longer an “up-and-coming” marketing tactic … it has arrived and it is gaining traction in a big way.It’s a powerful way to tell your brand story, explain your value proposition, grab attention, announce an event
or sell a product or service.

In short, it is an effective way to reach out and touch customers and prospective customers alike. Consumers of products across the board, including corporate buyers just as much as everyday household buyers now use video to inform their buying decisions.

What  can video do for your business?

These days video has not only become accepted on websites, social media and video sharing sites, it’s now expected. Especially by younger consumers who research products and services online and on their mobile devices before making a purchase.  Here are some things to take into account as you consider whether or not to use videos to promote your business, products or services.

  • Videos can motivate people to try a new store, product, service or to make purchases, all at the convenience of the prospect.
  • A video can provide much more information than a static ad can and can shorten the sales process.
  • Video content can be repurposed and used in other media and formats.
  • Videos stay alive. They remain available online as evergreen assets long after they were created.
  • Videos are are an efficient, cost-effective way to market.
  • Video is shared easily and often on social media platforms, often expanding the reach of a well crafted video message with no added effort or cost. In 2012 video became the most shared content on Facebook, trumping pictures and article links. One study found videos drove sharing 375-per-cent more frequently than text-based status updates on business pages.
  • Video is measurable. Analytics are readily accessible and can be used to define sources of  increased sales.
  • Marketing videos can evoke emotion much like television ads, shows and movies.
  • Video is mobile and instantly accessible so it can be viewed wherever prospects are when they search for a product or service.
  • Video is a marketing equalizer. It can level the playing field for small companies because it does not require a tremendous financial investment.
  • Video enables companies to educate, engage and begin building relationships with their prospects before they enter a brick and mortar business.
  • Video can help build and maintain relationships with existing customers and encourage brand engagement.
  • When done correctly, video can help prospects more quickly get to know and trust a vendor.

Some Interesting Statistics About Video Consumption

  • One minute of video is worth 1.8 million words. (Dr. James McQuivey of  Forrester Research)
  • Average user is exposed to an average of 32.2 videos per month. (comScore)
  • 100 million internet users what video online each day.  (comScore)
  • 90% of online shoppers say they find a video helpful in making buying  decisions.  (comScore)
  • 75% of executives are watching work related videos at least once a week. (Forbes)
  • 80% of internet users recall watching a video ad on a website they visited in the past 30 days, and 46% of these took action after viewing! (Online  Publishers Association)
  • 64% of website visitors are more likely to buy a product on an online retail  site after watching a video. (comScore)
  • Including video in an email increases click through rate by 200-300%!  (Forrester)
  • Mobile video consumption increases 100% every year (YouTube)

Food For Thought. A Few Ways Businesses Are Using Video Today

  • Article Content Repurposed as Videos
  • Business Profile Videos
  • Business Promotion Videos
  • Business Presentation Videos
  • Business Orientation Videos
  • Educational Videos
  • Email Videos
  • eTraining Videos
  • Event Videos
  • Holiday Celebration Videos
  • Infographic Style Explainer Videos
  • Lead Generation Videos
  • Press Release Videos
  • Product Explainer Videos
  • Product Launch Videos
  • Product Promotion Videos
  • Product Use/How to Videos
  • Photo Slideshow Videos
  • Point of Sale Videos
  • Product Videos – Videos as Digital Products
  • Screen Capture Videos
  • Social Media Clips
  • Television Commercial Video
  • Thank You Card Videos
  • Video Sales Letters
  • Waiting Room Videos
  • Webinar Recording Videos

Contact us to explore the possibilities. 208-362-6611

[contact-form-7]

Copyright Applied Marketing Group, Boise, ID Video Production and Promotion

]]>
Volume 14 in the Series of 3D Animated Logo Reveals by Applied Marketing Group http://www.appliedmarketinggroup.com/volume-14-in-the-series-of-3d-animated-logo-reveals-by-applied-marketing-group/ Thu, 09 Mar 2017 15:07:55 +0000 http://www.appliedmarketinggroup.com/?p=6795
Volume 14 showing Animated 3D Logo Reveal video clips for intros, outros, and other uses of animated videos and images

Create an Animated Logo Reveal That Grabs Attention and Makes the Right Impression. Only $97

Modifications That Can be Made to the Logo Reveals Shown Here.

  • Logo Image - Logo images must be in a transparent PNG format. We used  a generic square logo for AB&C company to illustrate how logos are presented in the different reveals. Some of the logo reveal effects allow us to increase or decrease the size of the logo image after it is revealed. 
  • Audio - sound effects can be added to all of the clips. The demo clips do not have audio.
  • Speed - The speed can be increased or decreased as needed.
  • Length - The length of all of the reveals can be modified by extending the time at the end of the clip, after the display action has come to a stop.  We can shorten videos by removing content at the beginning of the clip.  
  • Colors - The colors of the elements in the reveal can be modified on all of the reveals shown here.
  • Text - Some reveals require text where it is indicated in the demo reveal (Text 1, Text 2 etc.)  When used, text elements should be very short.
  • Additional Images - Some reveal formats include additional images. Images can be added where you see image placeholders, or photos of people, animals, outdoor scenes or coffee related images. Images must be in specific dimensions to display properly in the image slots.

SEE MORE CLIPS LIKE THIS ONE HERE:  3D ANIMATED LOGO REVEALS AND WATCH INDIVIDUAL REVEALS HERE:  3D ANIMATED LOGO REVEALS, PAGE 1 &  3D ANIMATED LOGO REVEALS, PAGE 2

3 Big Reasons To Use Animated Logos

  1. Clutter Busting Attention Grabber. Through the use of the colors and the sounds in the animation an animated logo can stand out, connect with your brand story emotionally and convey your brand’s unique vibe.
  2. Raising Brand Awareness. An animated logo creates a more memorable image in your customers minds than a static image. A well animated logo brings your brand to life through motion, sound, and color.
  3. Amplifying Brand Consistency. Adding an animated version of your logo as an intro or outro to your videos adds consistency and reinforces your brand image over and over again. Employing different styles of animation effects across varying target audience exposures can consistently present your brand image in tailored visual frames.

A Dozen Ways You Can Use Your Animated Logo

  1. Video Outro – The most frequently used application of animated logos, typically following or part of the call to action.
  2. Video Intro –  A short animated logo at the beginning of videos can grab attention, and help build brand awareness.
  3. In-Video Insert – Using the logo reveal as part of the message by inserting the logo reveal within the body of the video.
  4. In-Video Thumbnail – Drop a small, subtle, animated logo in a corner of your video. Don’t play it for the entire length of the video. Animate it in, let the static logo display for a short time then animate it out.
  5. Non-Looping GIF on your website header.  Let the gif play one time to add motion to your site, much like a miniture slider would do.
  6. In Video Ads – YouTube and Facebook haved become fierce competitors dominating the video ad space as video ads become ever more ubiquitous.
  7. Facebook – Upload the logo video clip when you make posts, use it in video ads on Facebook and incorporate it in video posts made to the site.
  8. Twitter – Because Twitter auto plays animated GIFs and videos you can use either format. Looping GIFs could get more attention because they play continuously.  You can also upload videos to Twitter that are up to 140 seconds long.
  9. Instagram – People look for visually interesting things on Instagram, making it a great place to show off your logo.
  10. Pinterest – Upload your animated logo video clip to YouTube or Vimeo and go to the Share option and click the Pin It button to share it to one of your Pinterest boards.
  11. Tumblr – A fantastic place for looping GIFs. Add a caption if you desire, by typing it into the “Caption” section. You can also add tags by typing words into the “tags” section, then following each one with a comma. Click the “Create post” button to upload your animated GIF to Tumblr.
  12. In Traditional Presentation Programs – Using animated GIFs in Powerpoint or MP4 videos in Keynote can add sound, color and motion to presentations.

Click the image below to see more animated logo reveals.

 

]]>
Volume 13 in the Series of 3D Animated Logo Reveals by Applied Marketing Group http://www.appliedmarketinggroup.com/volume-13-in-the-series-of-3d-animated-logo-reveals-by-applied-marketing-group/ Wed, 08 Mar 2017 15:01:05 +0000 http://www.appliedmarketinggroup.com/?p=6790
Volume 13 showing Animated 3D Logo Reveal video clips for intros, outros, and other uses of animated videos and images

Create an Animated Logo Reveal That Grabs Attention and Makes the Right Impression. Only $97

Modifications That Can be Made to the Logo Reveals Shown Here.

  • Logo Image - Logo images must be in a transparent PNG format. We used  a generic square logo for AB&C company to illustrate how logos are presented in the different reveals. Some of the logo reveal effects allow us to increase or decrease the size of the logo image after it is revealed. 
  • Audio - sound effects can be added to all of the clips. The demo clips do not have audio.
  • Speed - The speed can be increased or decreased as needed.
  • Length - The length of all of the reveals can be modified by extending the time at the end of the clip, after the display action has come to a stop.  We can shorten videos by removing content at the beginning of the clip.  
  • Colors - The colors of the elements in the reveal can be modified on all of the reveals shown here.
  • Text - Some reveals require text where it is indicated in the demo reveal (Text 1, Text 2 etc.)  When used, text elements should be very short.
  • Additional Images - Some reveal formats include additional images. Images can be added where you see image placeholders, or photos of people, animals, outdoor scenes or coffee related images. Images must be in specific dimensions to display properly in the image slots.

SEE MORE CLIPS LIKE THIS ONE HERE:  3D ANIMATED LOGO REVEALS AND WATCH INDIVIDUAL REVEALS HERE:  3D ANIMATED LOGO REVEALS, PAGE 1 &  3D ANIMATED LOGO REVEALS, PAGE 2

3 Big Reasons To Use Animated Logos

  1. Clutter Busting Attention Grabber. Through the use of the colors and the sounds in the animation an animated logo can stand out, connect with your brand story emotionally and convey your brand’s unique vibe.
  2. Raising Brand Awareness. An animated logo creates a more memorable image in your customers minds than a static image. A well animated logo brings your brand to life through motion, sound, and color.
  3. Amplifying Brand Consistency. Adding an animated version of your logo as an intro or outro to your videos adds consistency and reinforces your brand image over and over again. Employing different styles of animation effects across varying target audience exposures can consistently present your brand image in tailored visual frames.

A Dozen Ways You Can Use Your Animated Logo

  1. Video Outro – The most frequently used application of animated logos, typically following or part of the call to action.
  2. Video Intro –  A short animated logo at the beginning of videos can grab attention, and help build brand awareness.
  3. In-Video Insert – Using the logo reveal as part of the message by inserting the logo reveal within the body of the video.
  4. In-Video Thumbnail – Drop a small, subtle, animated logo in a corner of your video. Don’t play it for the entire length of the video. Animate it in, let the static logo display for a short time then animate it out.
  5. Non-Looping GIF on your website header.  Let the gif play one time to add motion to your site, much like a miniture slider would do.
  6. In Video Ads – YouTube and Facebook haved become fierce competitors dominating the video ad space as video ads become ever more ubiquitous.
  7. Facebook – Upload the logo video clip when you make posts, use it in video ads on Facebook and incorporate it in video posts made to the site.
  8. Twitter – Because Twitter auto plays animated GIFs and videos you can use either format. Looping GIFs could get more attention because they play continuously.  You can also upload videos to Twitter that are up to 140 seconds long.
  9. Instagram – People look for visually interesting things on Instagram, making it a great place to show off your logo.
  10. Pinterest – Upload your animated logo video clip to YouTube or Vimeo and go to the Share option and click the Pin It button to share it to one of your Pinterest boards.
  11. Tumblr – A fantastic place for looping GIFs. Add a caption if you desire, by typing it into the “Caption” section. You can also add tags by typing words into the “tags” section, then following each one with a comma. Click the “Create post” button to upload your animated GIF to Tumblr.
  12. In Traditional Presentation Programs – Using animated GIFs in Powerpoint or MP4 videos in Keynote can add sound, color and motion to presentations.

Click the image below to see more animated logo reveals.

 

]]>
Storm Damage Restoration & Cleanup Promotional Video DRSV05M1S03 is in the Portfolio http://www.appliedmarketinggroup.com/storm-damage-restoration-cleanup-promotional-video-drsv05m1s03-is-in-the-portfolio/ Tue, 07 Mar 2017 17:43:00 +0000 http://www.appliedmarketinggroup.com/?p=6802 Here is the latest addition to the customizable video lineup for disaster recovery services.

Flood Recovery Services Promotional Video DRSV02M0S44

Video length before customization 1:03

Customization included in the BASIC level price:

  • Add company contact information at the end of the video. The contact information can include things such as a call to action, your website address and logo.

We produce PRE-RECORDED VIDEOS that can be personalized for your business in 3 simple steps.

  1. Select the video(s) you want.
  2. Send us your information (Logo, Contact Information etc.)
  3. We do the rest!

We now have customizable videos for over 125 kinds of business.  Go to to this page to learn more. Customizable Videos

We produce CUSTOM PROMOTIONAL VIDEOS in these styles: 

What  can video do for your business?

These days video has not only become accepted on websites, social media and video sharing sites, it’s now expected. Especially by younger consumers who research products and services online and on their mobile devices before making a purchase.  Here are some things to take into account as you consider whether or not to use videos to promote your business, products or services.

  • Videos can motivate people to try a new store, product, service or to make purchases, all at the convenience of the prospect.
  • A video can provide much more information than a static ad can and can shorten the sales process.
  • Video content can be repurposed and used in other media and formats.
  • Videos stay alive. They remain available online as evergreen assets long after they were created.
  • Videos are are an efficient, cost-effective way to market.
  • Video is shared easily and often on social media platforms, often expanding the reach of a well crafted video message with no added effort or cost. In 2012 video became the most shared content on Facebook, trumping pictures and article links. One study found videos drove sharing 375-per-cent more frequently than text-based status updates on business pages.
  • Video is measurable. Analytics are readily accessible and can be used to define sources of  increased sales.
  • Marketing videos can evoke emotion much like television ads, shows and movies.
  • Video is mobile and instantly accessible so it can be viewed wherever prospects are when they search for a product or service.
  • Video is a marketing equalizer. It can level the playing field for small companies because it does not require a tremendous financial investment.
  • Video enables companies to educate, engage and begin building relationships with their prospects before they enter a brick and mortar business.
  • Video can help build and maintain relationships with existing customers and encourage brand engagement.
  • When done correctly, video can help prospects more quickly get to know and trust a vendor.

Some Interesting Statistics About Video Consumption

  • One minute of video is worth 1.8 million words. (Dr. James McQuivey of  Forrester Research)
  • Average user is exposed to an average of 32.2 videos per month. (comScore)
  • 100 million internet users what video online each day.  (comScore)
  • 90% of online shoppers say they find a video helpful in making buying  decisions.  (comScore)
  • 75% of executives are watching work related videos at least once a week. (Forbes)
  • 80% of internet users recall watching a video ad on a website they visited in the past 30 days, and 46% of these took action after viewing! (Online  Publishers Association)
  • 64% of website visitors are more likely to buy a product on an online retail  site after watching a video. (comScore)
  • Including video in an email increases click through rate by 200-300%!  (Forrester)
  • Mobile video consumption increases 100% every year (YouTube)

Food For Thought. A Few Ways Businesses Are Using Video Today

  • Article Content Repurposed as Videos
  • Business Profile Videos
  • Business Promotion Videos
  • Business Presentation Videos
  • Business Orientation Videos
  • Educational Videos
  • Email Videos
  • eTraining Videos
  • Event Videos
  • Holiday Celebration Videos
  • Infographic Style Explainer Videos
  • Lead Generation Videos
  • Press Release Videos
  • Product Explainer Videos
  • Product Launch Videos
  • Product Promotion Videos
  • Product Use/How to Videos
  • Photo Slideshow Videos
  • Point of Sale Videos
  • Product Videos – Videos as Digital Products
  • Screen Capture Videos
  • Social Media Clips
  • Television Commercial Video
  • Thank You Card Videos
  • Video Sales Letters
  • Waiting Room Videos
  • Webinar Recording Videos

Contact us to explore the possibilities. 208-362-6611

[contact-form-7]

The following video shows all of the Disaster Recovery Service customizable videos that are in the portfolio.

Distaster Recovery Service promotional videos available from Applied Marketing Group in Boise, Idaho

Disaster Recovery Services marketing videos by Applied Marketing Group
Copyright Applied Marketing Group, Boise, ID Video Production and Promotion

]]>
Volume 12 in the Series of 3D Animated Logo Reveals by Applied Marketing Group http://www.appliedmarketinggroup.com/volume-12-in-the-series-of-3d-animated-logo-reveals-by-applied-marketing-group/ Tue, 07 Mar 2017 13:49:41 +0000 http://www.appliedmarketinggroup.com/?p=6787
Volume 12 showing Animated 3D Logo Reveal video clips for intros, outros, and other uses of animated videos and images

Create an Animated Logo Reveal That Grabs Attention and Makes the Right Impression. Only $97

Modifications That Can be Made to the Logo Reveals Shown Here.

  • Logo Image - Logo images must be in a transparent PNG format. We used  a generic square logo for AB&C company to illustrate how logos are presented in the different reveals. Some of the logo reveal effects allow us to increase or decrease the size of the logo image after it is revealed. 
  • Audio - sound effects can be added to all of the clips. The demo clips do not have audio.
  • Speed - The speed can be increased or decreased as needed.
  • Length - The length of all of the reveals can be modified by extending the time at the end of the clip, after the display action has come to a stop.  We can shorten videos by removing content at the beginning of the clip.  
  • Colors - The colors of the elements in the reveal can be modified on all of the reveals shown here.
  • Text - Some reveals require text where it is indicated in the demo reveal (Text 1, Text 2 etc.)  When used, text elements should be very short.
  • Additional Images - Some reveal formats include additional images. Images can be added where you see image placeholders, or photos of people, animals, outdoor scenes or coffee related images. Images must be in specific dimensions to display properly in the image slots.

SEE MORE CLIPS LIKE THIS ONE HERE:  3D ANIMATED LOGO REVEALS AND WATCH INDIVIDUAL REVEALS HERE:  3D ANIMATED LOGO REVEALS, PAGE 1 &  3D ANIMATED LOGO REVEALS, PAGE 2

3 Big Reasons To Use Animated Logos

  1. Clutter Busting Attention Grabber. Through the use of the colors and the sounds in the animation an animated logo can stand out, connect with your brand story emotionally and convey your brand’s unique vibe.
  2. Raising Brand Awareness. An animated logo creates a more memorable image in your customers minds than a static image. A well animated logo brings your brand to life through motion, sound, and color.
  3. Amplifying Brand Consistency. Adding an animated version of your logo as an intro or outro to your videos adds consistency and reinforces your brand image over and over again. Employing different styles of animation effects across varying target audience exposures can consistently present your brand image in tailored visual frames.

A Dozen Ways You Can Use Your Animated Logo

  1. Video Outro – The most frequently used application of animated logos, typically following or part of the call to action.
  2. Video Intro –  A short animated logo at the beginning of videos can grab attention, and help build brand awareness.
  3. In-Video Insert – Using the logo reveal as part of the message by inserting the logo reveal within the body of the video.
  4. In-Video Thumbnail – Drop a small, subtle, animated logo in a corner of your video. Don’t play it for the entire length of the video. Animate it in, let the static logo display for a short time then animate it out.
  5. Non-Looping GIF on your website header.  Let the gif play one time to add motion to your site, much like a miniture slider would do.
  6. In Video Ads – YouTube and Facebook haved become fierce competitors dominating the video ad space as video ads become ever more ubiquitous.
  7. Facebook – Upload the logo video clip when you make posts, use it in video ads on Facebook and incorporate it in video posts made to the site.
  8. Twitter – Because Twitter auto plays animated GIFs and videos you can use either format. Looping GIFs could get more attention because they play continuously.  You can also upload videos to Twitter that are up to 140 seconds long.
  9. Instagram – People look for visually interesting things on Instagram, making it a great place to show off your logo.
  10. Pinterest – Upload your animated logo video clip to YouTube or Vimeo and go to the Share option and click the Pin It button to share it to one of your Pinterest boards.
  11. Tumblr – A fantastic place for looping GIFs. Add a caption if you desire, by typing it into the “Caption” section. You can also add tags by typing words into the “tags” section, then following each one with a comma. Click the “Create post” button to upload your animated GIF to Tumblr.
  12. In Traditional Presentation Programs – Using animated GIFs in Powerpoint or MP4 videos in Keynote can add sound, color and motion to presentations.

Click the image below to see more animated logo reveals.

 

]]>
Volume 11 in the Series of 3D Animated Logo Reveals by Applied Marketing Group http://www.appliedmarketinggroup.com/volume-11-in-the-series-of-3d-animated-logo-reveals-by-applied-marketing-group-2/ Mon, 06 Mar 2017 15:19:54 +0000 http://www.appliedmarketinggroup.com/?p=6750
The eleventh in a series of videos illustrating the 3D animated logo reveals available from Applied Marketing Group

Create an Animated Logo Reveal That Grabs Attention and Makes the Right Impression. Only $97

Modifications That Can be Made to the Logo Reveals Shown Here.

  • Logo Image - Logo images must be in a transparent PNG format. We used  a generic square logo for AB&C company to illustrate how logos are presented in the different reveals. Some of the logo reveal effects allow us to increase or decrease the size of the logo image after it is revealed. 
  • Audio - sound effects can be added to all of the clips. The demo clips do not have audio.
  • Speed - The speed can be increased or decreased as needed.
  • Length - The length of all of the reveals can be modified by extending the time at the end of the clip, after the display action has come to a stop.  We can shorten videos by removing content at the beginning of the clip.  
  • Colors - The colors of the elements in the reveal can be modified on all of the reveals shown here.
  • Text - Some reveals require text where it is indicated in the demo reveal (Text 1, Text 2 etc.)  When used, text elements should be very short.
  • Additional Images - Some reveal formats include additional images. Images can be added where you see image placeholders, or photos of people, animals, outdoor scenes or coffee related images. Images must be in specific dimensions to display properly in the image slots.

SEE MORE CLIPS LIKE THIS ONE HERE:  3D ANIMATED LOGO REVEALS AND WATCH INDIVIDUAL REVEALS HERE:  3D ANIMATED LOGO REVEALS, PAGE 1 &  3D ANIMATED LOGO REVEALS, PAGE 2

3 Big Reasons To Use Animated Logos

  1. Clutter Busting Attention Grabber. Through the use of the colors and the sounds in the animation an animated logo can stand out, connect with your brand story emotionally and convey your brand’s unique vibe.
  2. Raising Brand Awareness. An animated logo creates a more memorable image in your customers minds than a static image. A well animated logo brings your brand to life through motion, sound, and color.
  3. Amplifying Brand Consistency. Adding an animated version of your logo as an intro or outro to your videos adds consistency and reinforces your brand image over and over again. Employing different styles of animation effects across varying target audience exposures can consistently present your brand image in tailored visual frames.

A Dozen Ways You Can Use Your Animated Logo

  1. Video Outro – The most frequently used application of animated logos, typically following or part of the call to action.
  2. Video Intro –  A short animated logo at the beginning of videos can grab attention, and help build brand awareness.
  3. In-Video Insert – Using the logo reveal as part of the message by inserting the logo reveal within the body of the video.
  4. In-Video Thumbnail – Drop a small, subtle, animated logo in a corner of your video. Don’t play it for the entire length of the video. Animate it in, let the static logo display for a short time then animate it out.
  5. Non-Looping GIF on your website header.  Let the gif play one time to add motion to your site, much like a miniture slider would do.
  6. In Video Ads – YouTube and Facebook haved become fierce competitors dominating the video ad space as video ads become ever more ubiquitous.
  7. Facebook – Upload the logo video clip when you make posts, use it in video ads on Facebook and incorporate it in video posts made to the site.
  8. Twitter – Because Twitter auto plays animated GIFs and videos you can use either format. Looping GIFs could get more attention because they play continuously.  You can also upload videos to Twitter that are up to 140 seconds long.
  9. Instagram – People look for visually interesting things on Instagram, making it a great place to show off your logo.
  10. Pinterest – Upload your animated logo video clip to YouTube or Vimeo and go to the Share option and click the Pin It button to share it to one of your Pinterest boards.
  11. Tumblr – A fantastic place for looping GIFs. Add a caption if you desire, by typing it into the “Caption” section. You can also add tags by typing words into the “tags” section, then following each one with a comma. Click the “Create post” button to upload your animated GIF to Tumblr.
  12. In Traditional Presentation Programs – Using animated GIFs in Powerpoint or MP4 videos in Keynote can add sound, color and motion to presentations.

Click the image below to see more animated logo reveals.

 

]]>
Volume 11 in the Series of 3D Animated Logo Reveals by Applied Marketing Group http://www.appliedmarketinggroup.com/volume-11-in-the-series-of-3d-animated-logo-reveals-by-applied-marketing-group/ Mon, 06 Mar 2017 14:20:17 +0000 http://www.appliedmarketinggroup.com/?p=6751
Volume 11 showing Animated 3D Logo Reveal video clips for intros, outros, and other uses of animated videos and images

Create an Animated Logo Reveal That Grabs Attention and Makes the Right Impression. Only $97

Modifications That Can be Made to the Logo Reveals Shown Here.

  • Logo Image - Logo images must be in a transparent PNG format. We used  a generic square logo for AB&C company to illustrate how logos are presented in the different reveals. Some of the logo reveal effects allow us to increase or decrease the size of the logo image after it is revealed. 
  • Audio - sound effects can be added to all of the clips. The demo clips do not have audio.
  • Speed - The speed can be increased or decreased as needed.
  • Length - The length of all of the reveals can be modified by extending the time at the end of the clip, after the display action has come to a stop.  We can shorten videos by removing content at the beginning of the clip.  
  • Colors - The colors of the elements in the reveal can be modified on all of the reveals shown here.
  • Text - Some reveals require text where it is indicated in the demo reveal (Text 1, Text 2 etc.)  When used, text elements should be very short.
  • Additional Images - Some reveal formats include additional images. Images can be added where you see image placeholders, or photos of people, animals, outdoor scenes or coffee related images. Images must be in specific dimensions to display properly in the image slots.

SEE MORE CLIPS LIKE THIS ONE HERE:  3D ANIMATED LOGO REVEALS AND WATCH INDIVIDUAL REVEALS HERE:  3D ANIMATED LOGO REVEALS, PAGE 1 &  3D ANIMATED LOGO REVEALS, PAGE 2

3 Big Reasons To Use Animated Logos

  1. Clutter Busting Attention Grabber. Through the use of the colors and the sounds in the animation an animated logo can stand out, connect with your brand story emotionally and convey your brand’s unique vibe.
  2. Raising Brand Awareness. An animated logo creates a more memorable image in your customers minds than a static image. A well animated logo brings your brand to life through motion, sound, and color.
  3. Amplifying Brand Consistency. Adding an animated version of your logo as an intro or outro to your videos adds consistency and reinforces your brand image over and over again. Employing different styles of animation effects across varying target audience exposures can consistently present your brand image in tailored visual frames.

A Dozen Ways You Can Use Your Animated Logo

  1. Video Outro – The most frequently used application of animated logos, typically following or part of the call to action.
  2. Video Intro –  A short animated logo at the beginning of videos can grab attention, and help build brand awareness.
  3. In-Video Insert – Using the logo reveal as part of the message by inserting the logo reveal within the body of the video.
  4. In-Video Thumbnail – Drop a small, subtle, animated logo in a corner of your video. Don’t play it for the entire length of the video. Animate it in, let the static logo display for a short time then animate it out.
  5. Non-Looping GIF on your website header.  Let the gif play one time to add motion to your site, much like a miniture slider would do.
  6. In Video Ads – YouTube and Facebook haved become fierce competitors dominating the video ad space as video ads become ever more ubiquitous.
  7. Facebook – Upload the logo video clip when you make posts, use it in video ads on Facebook and incorporate it in video posts made to the site.
  8. Twitter – Because Twitter auto plays animated GIFs and videos you can use either format. Looping GIFs could get more attention because they play continuously.  You can also upload videos to Twitter that are up to 140 seconds long.
  9. Instagram – People look for visually interesting things on Instagram, making it a great place to show off your logo.
  10. Pinterest – Upload your animated logo video clip to YouTube or Vimeo and go to the Share option and click the Pin It button to share it to one of your Pinterest boards.
  11. Tumblr – A fantastic place for looping GIFs. Add a caption if you desire, by typing it into the “Caption” section. You can also add tags by typing words into the “tags” section, then following each one with a comma. Click the “Create post” button to upload your animated GIF to Tumblr.
  12. In Traditional Presentation Programs – Using animated GIFs in Powerpoint or MP4 videos in Keynote can add sound, color and motion to presentations.

Click the image below to see more animated logo reveals.

]]>
Volume 10 in the Series of 3D Animated Logo Reveals by Applied Marketing Group http://www.appliedmarketinggroup.com/volume-10-in-the-series-of-3d-animated-logo-reveals-by-applied-marketing-group/ Sun, 05 Mar 2017 14:59:13 +0000 http://www.appliedmarketinggroup.com/?p=6723
Volume 10 showing Animated 3D Logo Reveal video clips for intros, outros, and other uses of animated videos and images

Create an Animated Logo Reveal That Grabs Attention and Makes the Right Impression. Only $97

Modifications That Can be Made to the Logo Reveals Shown Here.

  • Logo Image - Logo images must be in a transparent PNG format. We used  a generic square logo for AB&C company to illustrate how logos are presented in the different reveals. Some of the logo reveal effects allow us to increase or decrease the size of the logo image after it is revealed. 
  • Audio - sound effects can be added to all of the clips. The demo clips do not have audio.
  • Speed - The speed can be increased or decreased as needed.
  • Length - The length of all of the reveals can be modified by extending the time at the end of the clip, after the display action has come to a stop.  We can shorten videos by removing content at the beginning of the clip.  
  • Colors - The colors of the elements in the reveal can be modified on all of the reveals shown here.
  • Text - Some reveals require text where it is indicated in the demo reveal (Text 1, Text 2 etc.)  When used, text elements should be very short.
  • Additional Images - Some reveal formats include additional images. Images can be added where you see image placeholders, or photos of people, animals, outdoor scenes or coffee related images. Images must be in specific dimensions to display properly in the image slots.

SEE MORE CLIPS LIKE THIS ONE HERE:  3D ANIMATED LOGO REVEALS AND WATCH INDIVIDUAL REVEALS HERE:  3D ANIMATED LOGO REVEALS, PAGE 1 &  3D ANIMATED LOGO REVEALS, PAGE 2

3 Big Reasons To Use Animated Logos

  1. Clutter Busting Attention Grabber. Through the use of the colors and the sounds in the animation an animated logo can stand out, connect with your brand story emotionally and convey your brand’s unique vibe.
  2. Raising Brand Awareness. An animated logo creates a more memorable image in your customers minds than a static image. A well animated logo brings your brand to life through motion, sound, and color.
  3. Amplifying Brand Consistency. Adding an animated version of your logo as an intro or outro to your videos adds consistency and reinforces your brand image over and over again. Employing different styles of animation effects across varying target audience exposures can consistently present your brand image in tailored visual frames.

A Dozen Ways You Can Use Your Animated Logo

  1. Video Outro – The most frequently used application of animated logos, typically following or part of the call to action.
  2. Video Intro –  A short animated logo at the beginning of videos can grab attention, and help build brand awareness.
  3. In-Video Insert – Using the logo reveal as part of the message by inserting the logo reveal within the body of the video.
  4. In-Video Thumbnail – Drop a small, subtle, animated logo in a corner of your video. Don’t play it for the entire length of the video. Animate it in, let the static logo display for a short time then animate it out.
  5. Non-Looping GIF on your website header.  Let the gif play one time to add motion to your site, much like a miniture slider would do.
  6. In Video Ads – YouTube and Facebook haved become fierce competitors dominating the video ad space as video ads become ever more ubiquitous.
  7. Facebook – Upload the logo video clip when you make posts, use it in video ads on Facebook and incorporate it in video posts made to the site.
  8. Twitter – Because Twitter auto plays animated GIFs and videos you can use either format. Looping GIFs could get more attention because they play continuously.  You can also upload videos to Twitter that are up to 140 seconds long.
  9. Instagram – People look for visually interesting things on Instagram, making it a great place to show off your logo.
  10. Pinterest – Upload your animated logo video clip to YouTube or Vimeo and go to the Share option and click the Pin It button to share it to one of your Pinterest boards.
  11. Tumblr – A fantastic place for looping GIFs. Add a caption if you desire, by typing it into the “Caption” section. You can also add tags by typing words into the “tags” section, then following each one with a comma. Click the “Create post” button to upload your animated GIF to Tumblr.
  12. In Traditional Presentation Programs – Using animated GIFs in Powerpoint or MP4 videos in Keynote can add sound, color and motion to presentations.

Click the image below to see more animated logo reveals.

 

 

]]>